Factions

Faction	Base	Goal	Player relationship
Lanternbearer Guild	Hearthport	Close Rifts, protect people	Your employer. Lantern Ranks
Celestine Order	Frostspire	Restore and reseal Kagura at any price	Ally, then enemy
Noct's Disciples	Wandering	Rebuild the moon now, by force	Enemy (some members can be redeemed)
Hibana Fireworks Guild	Kiriyama	Celebrate. Keep festivals alive	Event host
Cinderhold Miners' Union	Ashfall	Mine Shardsteel and survive	Reputation track (unlocks recipes)
The Archivists	Hearthport / Myrr	Preserve memory	Lore track

Reputation

Three factions (Miners' Union, Archivists, Hibana Guild) have a 5-tier reputation track that unlocks recipes, cosmetics and Charms.